When the time comes that you try and launch a business of your own, one of the first things you need to think about is an effective presence online, likely in the form of a nicely constructed website. If you don’t personally have any previous experience with website design, then this process can be daunting, however. What’s problematic is that as a small start-up, you might not have sufficient resources or money to throw at a professional or agency to do it for you. That means you might want to consider utilizing a good free website builder oriented towards small businesses. You save a lot of time and money better funneled into other marketing tactics. Still, even in the realm of good website builders for small businesses, the sheer number of options can prove bewildering. As such, keep reading for a handful of small business website pointers that you might find useful:
Fundamental Website Design Pointers You Can Use
A Strong Domain: Your domain name is going to be the initial point of reference for your online visitors, as it is the actual Internet address for your website. Given that, it’s crucial that it’s something easy to remember and leaves a good impression. Consider taking all of these into account:
-Something easy to remember and spell
-Short, sweet, and to the point
-No hyphens, numbers, or strange characters
-Something that relates to your small business
-Aligns well with search engine optimization efforts
Website Hosting
Online hosting service providers are those that support a website at a technical level. You need to have your domain name connected to your hosting provider, and they are the ones that come up with server space to store your website content. The following are a handful of pointers you can use in choosing your webhosting service:
-Whenever possible, choose a dedicated server instead of something shared
-Pick a VPN plan
-Make sure you use a hosting service that offers active chat/phone support
-Find a user-friendly cPanel server interface
-Premier server security availability
Appropriate Website Descriptions: You need to work out this component with delicate care. Your products, services, ethos, values, history, and brand story need to be communicated with your audience clearly, but also in a very alluring way. The primary image must be designed meticulously, as do all the visual representations you put up for your company’s products and/or services. Your ‘About Us’ page needs to have obvious links that are easily seen.
Thorough Content Management
An effective CMS incorporates a unique website design application you can use to create and then manage your digital content. The following are some frequently employed CMS options:
-WordPress: This is probably the most popular of all CMS platforms. Numerous plugins expand the capacity of this CMS, and there is a robust community of support. Installation costs nothing, and it also features tremendous simplicity. However, security is a serious disadvantage, as many hackers find it to be a really easy target.
-Drupal: This CMS tool is also famous. It features higher levels of security than WordPress does, but it is lacking in terms of plugins and themes.
-Joomla: This particular option is advanced enough to be considered highly innovative, especially in terms of search engine optimization, security, and multilingual options.
-Wix: Your monthly subscription plan gives you access to a drag-and-drop builder. Choose from numerous templates, and use them without knowing a thing about coding.
A Good e-Commerce Platform: It’s crucial that you pick an e-commerce platform that aligns well with your small business model. WooCommerce is a notable name among many platforms that are both popular and simple to use.
These tips should help you and if you’re looking for web design in Meath or surrounding areas then contact us